Common Big Food Marketing Tricks

Here are a few marketing ploys that Big Food uses to TRICK you and get you ADDICTED.

Be aware of them and avoid them.

"Big Food" refers to a few massive companies that own almost all the processed goods you see & purchase in the supermarket.

They aim to get you to eat as much of their food as possible.

They employ thousands of food scientists and marketing strategists to sucker you in.

Here are a few standard labels attached to junk food boxes & packages to make you subconsciously pull the trigger on purchasing.

Be mindful of these and focus on purchasing REAL FOODS with no ingredient labels: meat, fish, fruits, and vegetables are the pillars.


"Low & Reduced Fat labels"


"100% Natural"






"Plant-based" or "Vegan" labels


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